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How to Get the Most Out of Instagram as a Writer

TechnologyHow to Get the Most Out of Instagram as...

To Begin With

Earlier authors looked for future readers in aristocratic salons and at public speeches in front of admiring students. Today, the path to the audience goes through Instagram. And we can thank the tech industry for that. It’s definitely the best social media for authors. Here, you can present your work to the whole world and talk about it in different formats. Most importantly, this social network is an effective tool for promoting books.

In this article, we reveal how authors on Instagram create an attractive profile, find their audience, and which features will bring you a real breakthrough. At the end of the guide, you will find some success stories – there are chances they will encourage you greatly, and you will see Instagram for writers from a brand new perspective.

By the way, to release more energy for new projects, try outsourcing. While experts finish your homework, you can concentrate on creativity and its promotion. To learn about the characteristics of the service and its benefits, check out the paperwriter review: there is quite a lot of structured information here. In the modern world, such services help save a lot of time.

Advantages Of Instagram For Writers

Writers on Instagram have a lot of opportunities because there are no restrictions on symbols, unlike Twitter, and it is definitely more popular than Facebook. So, what can one do to achieve growth as a writer?

  1. Post quality content – professional photos with a thoughtful plot and intriguing details. Think over the concept, composition and lighting – the picture must be wonderful to look at;
  2. Discuss current topics and respond to recent events. The goal is to involve people in discussions;
  3. Position yourself correctly. Just by looking at your profile header, the reader should understand who you are and what awaits them on your blog;
  4. Use hashtags. This method doesn’t work as a promotion technique since hashtags are navigators on the blog. Tag a series of posts on the same topic with the same hashtags – once interested in a publication, the reader can quickly find others;
  5. Collaborate with influencers. Bloggers can advertise your profile and leave a review in exchange for a book;
  6. Be sociable. Answer your followers and participate in discussions under posts – book sales also depend on this. Quote reviews from your readers, not forgetting to tag the author, of course;
  7. Organize giveaways for your books. Offer followers to share your post in stories or leave a review of the book in your profile;
  8. Use geotags. Refer to such locations as libraries, book exhibitions and stores. If the publication is exciting, it will quickly reach the top by geo-tag – hundreds and thousands of potential readers will know about you;
  9. Promote other writers mutually. The simplest example is to post stories about each other, thereby exchanging audiences.

How To Create An Effective Author Profile?

1. Account name

Your nickname should be simple and clear so that any user can find you in a search. In the title, you can use periods and underscores to separate words;

2. Account Description

If you are promoting a personal brand, then describe the topics of your works. Briefly describe why users should subscribe to you, buy a course, or order books;

3. Overall profile aesthetics

Who doesn’t appreciate beautiful photos on Instagram? High-quality visuals will always be in demand. Therefore, never forget about the aesthetic picture. No matter how engaging texts you have, if they are under low-quality photos, then few people will appreciate it. That’s why authors on Instagram should arm themselves with a camera.

How To Develop A Content Strategy?

Before you start searching for topics for your content plan, conduct an audit of already published posts. That’s how you can see which type of content your followers appreciate.

Here is a list of tips for Instagram posts:

  • Reposts of reviews – posts and stories from readers. The photos they send you;
  • Interactive content – polls and collecting questions from followers;
  • Answers to previously collected questions;
  • Everything about books – new releases, published or unpublished pieces, bestsellers, guides, and so on;
  • Backstage – photos and videos from your office, production, meetings with readers;
  • Live sessions;
  • Events, parties, press tours – Instagram for the best coursework writing services should also show your socializing activities;
  • Funny stories about your work;
  • The principles you try to have, values, your opinion on various topics, etc.

Of course, authors Instagram is a place to balance personal, interactive and promotional content so that the audience gets to know you from different sides.

Extract The Maximum Of Instagram Features

Let’s start with stories. Show moments from your day without filters. What happens behind the scenes of your work in real-time? Also, publish reader reviews. Tell the story of how you started writing, what your mission is, what challenges you faced, or just share a funny story. Use video or just text on a plain background. Next, you can show off your books in close-ups to announce the launch of new products or a sale.

As for live sessions, they:

  • Create a powerful connection with the target audience;
  • Form your image;
  • Increase reader confidence;
  • Create the opportunity for native sales during a live broadcast.

However, keep in mind: all this only works for writers on Instagram who choose the right topic and carefully prepare for the live broadcast.

And the last format is IGTV. You can answer follower questions, share tutorials and life hacks, review books, announce new releases and conduct joint sessions with other authors. The bottom line is that this video format is much longer – up to an hour.

Staying In Touch With Your Community

  • Having a call to action in your posts is a great way to attract followers. Ask what book they are currently reading, what their favorite genre is, why they appreciate your books, and what they would like to learn about, and offer them to share their personal experiences. People always appreciate attention;
  • Reply to comments and messages regularly. Social media for authors shows your audience that you are interested in their vision;
  • Conduct surveys to learn more about the interests of your audience;
  • Participate in influencer marketing to attract new audiences;
  • Thank your readers and clients in posts and stories;
  • Write a greeting post for a new audience;
  • IGTV and live sessions. Users love them for their liveliness and spontaneity;
  • Communicate with readers directly: answer questions, offer help, ask for advice. This is a completely different level of communication, so you become good acquaintances, which also increases the level of trust.

Success Stories

  1. Rupi Kaur. This poet (born in India but raised in Canada) began her journey with the publication of two of her books: “Milk and Honey” and “The Sun and Her Flowers”. Thanks to the various poems she started posting on Instagram in 2014, her popularity quickly skyrocketed. This is an account for those who admire prose with feminist and romantic overtones;
  2. Carlos Zafon. All fans of Zafon’s work will feel right at home when they discover the author’s Instagram. He often photographs Barcelona, where he presents parts of his books, accompanied by quotes from them. A wonderful journey through his bibliography;
  3. Elizabeth Gilbert. The author’s account of “Eat, Pray, Love” is worth following if you don’t know what to read. Elizabeth Gilbert runs her blog as a book club – she regularly recommends followers new books and discusses them live, sometimes inviting other writers or stars;
  4. Neil Gaiman. The author of “Coraline” and “Stardust” needs no introduction. On his Instagram, Neil Gaiman shares literary news that adds to his writing growth, talks about book reissues, and publishes reader reviews.

To Wrap It Up

As authors on Instagram now know, the platform opens up an incredible space of opportunities for writers (both beginners and more experienced). Here, you can fully express your creative nature by taking photos, coming up with captions, communicating with readers, recording videos and establishing close contact with the audience.

When using our guide, remember that your strategy must be consistent and authentic to create a truly strong brand. And of course, don’t forget how precious your time is – you can always rely on outsourcing by reading studyfy reviews and taking advantage of technological progress.

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