Statistics from the American Gaming Association show the United States recorded $7.4 billion in revenue from sports betting apps in 2022. In the UK, mobile sports betting generated over £2.36 billion, while Asia recorded over $1.8 billion in revenue. These numbers highlight the transformative power of mobile sports betting and its ability to generate billions in revenue.
Globally, approximately 60% of digital sports bettors are placing their bets using mobile devices in 2024. And with 25% of the population engaging in sports betting, the number of mobile punters globally is impressive. As a result, the mobile sports betting market presents incredible opportunities for revenue generation, convenience and accessibility.
Here’s how the mobile sports betting industry has transformed this niche market into a multi-billion-dollar industry.
Convenience at your fingertips
The convenience of placing sports bets within minutes is the main reason why mobile sports betting has become a global phenomenon. Thanks to the availability of smartphones and mobile data, sports bettors can access their favorite sports and betting markets while on the go. These mobile platforms allow you to do everything from tracking live bets to depositing your bankroll and withdrawing your winning.
Real-time engagement
Besides convenience, mobile betting platforms facilitate real-time engagement for players. Mobile betting platforms like Draftkings facilitates real-time engagement by allowing you to access live betting markets and different specialized offers. That contributes to the level of excitement for sports punters.
More accessibility
While sports betting is global phenomenon, several jurisdictions have outlawed the activity. That means mobile sports betting is the only option available to some players where physical sportsbooks are illegal. Players can also use free mobile VPNs to access betting platforms in jurisdictions where the activity is strictly regulated.
Mobile sports betting options
When betting on your mobile phone, sports betting enthusiasts can access different platforms and enjoy the adventure. That includes:
– Dedicated betting apps
Leading sportsbooks online feature modern mobile applications designed to seamlessly install on different devices. These mobile apps might differ in the technical requirements like compatible operating systems, but they generally feature a user-friendly interface with a simple navigation. However, these apps require storage space on your device and installing multiple applications might be cumbersome.
– Mobile-optimized sports betting sites
For players who dont have the space or time to install a sports betting app, you can open your mobile browser and start placing wagers. Almost every online bookmaker features a mobile-optimized betting site that adapts to suit different screen sizes. These sites pack similar features to mobile betting apps, but players don’t need to install any third-party software to place a bet. However, they dont offer instant in-app notifications like mobile sports betting apps.
How to choose mobile sports betting platforms
There are several key factors that players need to consider when choosing mobile sports betting apps or websites. That includes:
User Interface and Experience
A polished user interface helps to build trust and displays the professionalism of a mobile sports betting platform. When assessing a platforms user experience, you should consider the visual appeal, navigation features, data presentation and overall design. Simply put, choose a mobile betting platform that allows you to easily find any information you need, place your bets and access different sections.
Betting market & odds
While the odds may vary from one operator to the other, some mobile betting platforms are known for offering slightly higher odds than others. Thats why it pays to shop for odds in different mobile sports betting platforms to maximize the value of your bets.
In-play betting and live-streaming
Powered by live streaming technology, in-play betting is an excellent way to have fun with live matches. Smart sports bettors can also use the live betting market to increase their profitability when placing some bets. As such, you need a mobile betting platform that features your favorite live betting markets, ranging from football to tennis.